Me and girlfriend took a long vacation, travelling in south America.

But let’s start, this post is going to be very short but very powerful as well.

If you want to get to people in to your offer / website just watch this movie and starting thinking, enjoy…

You can find a lot of theories discussing how to improve your keyword quality score but at the end it’s about one simple thing: Relevance.

In order to get a great quality  you need to make your ad relevant to the search term and your landing page relevancy to your ads.

This is the magic triangle:

Ad Creative  —>  Search Terms  —-> Landing page.

A new video produced by Google has been released few days ago discussing the magic behind the well known QS factor, here it is:

Contrary to what what internet marketers think, the way to find this secret is not through a bunch of expensive ebooks or membership sites or reading and learning a lot of theories.

Instead, to find out the secret we must test for our self and determine what work and what doesn’t.

Talking about theories and concepts will not give the results that you want. you need to test different campaign elements.

This post is all about what you really need to do to ensure your success in a new market.

If you want to lazy then stop reading now, testing a market requires a lot of additional effort, and there is no way to guarantee that it will make a profit.

Here are the main topics we are going to go over in this series each topic will his own post:

• Part I – Build Multiple Landing Pages
• Part II-  Swap Landing Page Copy
• Part III - Track Keywords By Group Or Individually
• Part IV – Know When Visitors Came To The Page
• Part V - Write Multiple Text Ads
• Part VI – Putting It All Together

Lets begin….

Build Multiple Landing Pages

Before even creating a PPC campaign, you need to build multiple landing pages.

If you’ve never build multiple landing and seen the test results, you would be surprised at what a difference design, color, and layout can make.

In some markets professional-looking landing pages will not work and amateur designs will do the job.

Start with two or three designs with the exact same content. Design one amateur design and one professional design, change the color and content layout.

Because any little change can make the difference be creative in your combinations.

You Should be careful in creating too many landing pages because it would be an incredible amount of work and would be difficult to test and almost impossible.

Once you spit test your initial designs, you can introduce more completely new designs, or you can simply start changing things around on your winning design.

Next ….

The Secret Affiliate Combination For any Market – Part II – Swap Landing Page Copy

That’s mean if you promote a Clickbank product through a direct linking AdWords campaign and you visitor didn’t but on the same spot the chances you just lost one the click price.

Does it mean the you shouldn’t promote Clickbank product with direct linking ?

No!  Direct Linking is working well even with Clickbank products, but you have to take a higher margin on your PPC bid, because you conversion rate will be lower.

How much to bid on ?

That’s is the golden question, and I’m afraid I can’t give you answer you should try for yourself.

5 Tips To Build A Good Direct Linking Campaigns

Here are some tips to build a good direct linking campaigns:

1. Build a good campaign with good quality score that direct straight to your merchant page.
2. Don’t promote a product that pays you less than 5$ because it will be very hard to make good tests with this low payout.
3. Choose broad keywords in order to test what keywords coverts and what keywords not.
4. The first place on AdWords is not always the best one especially it’s displayed on top of the organic results.
5. Don’t get to attached to your campaigns if they are not converting after 100 clicks, shut them down.

Keep following the above 5 tips and build and more campaigns don’t discourage if the first one is converting try at least 30 and learn from you mistakes.

Saving time is your daily or weekly task is very important.

You need to learn how to perform the most common tasks as quickly as possible and save all your time as energy to promote and expand your online business.

If your promoting products from multiple affiliates networks and your want to check your stats it can take you a lot of time.

A great service called AFFMETTER will help you to decrease the time you are spending by 90%.

This service check your affiliates stats multiple network at once with just click of button.

It’s support most of the big and well know affiliate networks, you can see a full list on their website.

Unlike other services that perform similar tasks, AFFMETTER does not save your data on their server but on you own PC.

AFFMETER is desktop software which you need to install on you computer this is a great advantage.  All of your data is secured in your own computer.

Features:

Here some features that I love on AFFMETER:

• View of all your earnings from different affiliate networks and merchants
• Check revenue instantly and automatically.
• Check Google AdWords PPC campaign costs automatically. Consolidated format of revenue and cost data in one table
• Easily set up your accounts for multiple affiliate networks or Google AdWords in different channels.
• Find top revenue generating merchants
• Find top revenue losing merchants
• Make comparisons in between different time periods regarding your revenue generation.
• View your EPCs.
• Use the Customized "Merchant Monitor" to track selected merchants’ revenue streams
• Export reports as XLS files
• View detailed commission reviews complete with charts
• Easily make comparisons across time periods, affiliate networks and merchants
• Receive email alert daily at the time of your choosing
• View your statistics in USDs, Pounds, AUDs or Euros with the Affmeter Currency Converter.
• Find affiliate network or merchant revenue statistics according to their share of total revenue.
• View data from all the Major Affiliate Networks

Videos:  

Here is a short video out of many that teach how to select dates and affiliate networks to retrieve your commission and number of clicks statistics.

You can see more videos on AFFMETER website on Demo page.

Screenshots:

Here is the main screen of AFFMETER where you can the stats from the affiliates network in one place.

Merchant monitor where you see the the percents your earn from each affiliate network.

For more screenshot visit AFFMETER website.

Price:

AFFMETER service cost 14.95 a month (the price of 2 pizza’s) and it will save you a lot of time.

More then that you have 60 days money back if you find that their service does not suite you.

To find out more about AFFMETER check their website at AFFMETER.com.

If you are newbie or just struggling to build your online business you should pay attention to one very important thing and that is affiliate cookies types.

As an affiliate you promote a merchant product by a special link. This link is given to you by then affiliate network or by the merchant himself.

When a potential customer click this link, a cookie with your affiliate details is stored on the his  computer.

Now if that visitor will buy the product form the merchant website you will get your commission for that purchase.

But, what will happen if that visitor want to dig and find more opinions or special  deals on the same product.

He surf from one website to another and clicked another affiliate link (one that is not your) and buy the product .

Who will get the commission ?  You or the other affiliate.

Type of Cookies

That’s where the affiliate cookies type will make the difference, basically there are two type of cookies.

The first type of cookies is a cookie that replaced when another affiliate link is clicked (clickbank use that cookie).

The other type of cookie is one that is not deleted when another affiliate is clicked and stayed on the visitor computer until it expires or deleted by the visitor himself.

Let’s go back to our example who will get the commission ?

If the cookie in of the product above is the first type then the other affiliate will earn the commission, but if we are dealing with the second type of cookie then your cookie will not get deleted and you will get the commission although another affiliate link was clicked after yours.

The oblivious difference between the two cookies types is well explained but you should pay attention to one more thing.

As a newbie you life will get harder when you dealing with the second type of cookies (unless you are the first one the caught the visitor).

Start promotion only the first type of cookies until you build your confidence and only than jump to the deep waters.

Some of those products are useless and some of them great time saver.

One thing that really bothers me about ALL these products is their goal.

Many of those products want to teach us how to make money ? While, they sell the products based on how much that “GURU” is earning?

Just because someone is good at making money doesn’t mean they’re whiling to teach us how to do it.

One product is different and it’s called The course is called PPC Classroom and it’s being released by Anik Singal and Amit Mehta (Amit is the author).

They’re saying that their students now earn, $4,234,789/Year. Very impressive.

I was impressed with what I’m seeing so far. They’re ACTUALLY proving to us that this course works and the most important thing it’s FREE.

I know Anik and Amit well enough to know that they would not lie. Also, they have pictures, names right on their site.

The Course is now open a limited amount of time so you need to decide quickly if you want this product for FREE (I know getting something for free is a very hard decision).

Check this great free offer while it last and get access for the PPC Classroom for Free!

If you don’t know what link cloaking is, then here is a short explanation.

Most affiliates networks give a very ugly link that include many letter and characters that make the link un-professional to you website visitors.

For example a link for a Clickbank product will probably look like this:

http://myaffiliateid.merchantid.hop.clickbank.com , others affiliates networks will  you an even hard to watch affiliate links for example: 

http://www.ecovergenerator.com/x.cgi?adminid=814&id=36353&pid=20648

What if you could change this link to something  more professional, something that will use your own domain and still save all the data of the affiliate link.

That is where affiliate cloaking tools can help you.

There are many ways to cloak you link manually but in most case is a lot of time and more important you don’t any tracking on what link did you use and how many times it was clicked.

While I have used many tools that can help me cloak my affiliate link I have found that only two of them deliver almost every aspect then I need in an link cloaking software.

Covert Affiliates Links  VS Power Link Generator

Both are PHP script that need to installed on your own server, you can one installation and manage unlimited amount of affiliates links.

Both script will almost perform identical jobs and includes very similar features. 

You can add many details for every affiliate link including: affiliate network, username and password, payment method and much more.

Both script track the number of time each link was clicked while Power Link Generator give break it into groups like day, month and so on Vs. Covert Affiliate Links that give you only the total number.

The Price

Although both software deliver the same features the is a huge price different between them Power link Generator price is 97$ while the price of Covert Affiliate Links price is almost half of it and stand on 47$ ( only for a limited a mount of time).

From my point of view there is no need to to pay twice for almost the  same product and Covert Affiliate Links will do the same job while paying only half of the price.

The problem is that I know that a lot of people that use Google Analytics on their website don’t understand what each of the variable means.

Most of them just look at the number of visitor and don’t dig further trying to understand the numbers.

In order take the full advantage of Google analytics you need to understand what each variable means and how it influence you website traffic.

You can buy a book that will teach all of that, but this can take you a lot of time.

Here is a free video from YouTube that will explain Google Analytics basics in less than 10 minutes:

You find more videos on Google Analytics official blog or in this great playlist from YouTube.

Although you are trying not to pay a lot for every keyword, the bottom line that if you are doing it right you are loosing money!

Before you are jumping into pay per click marketing you need to learn how do to it right.

You need to learn how to explore your  niche, how to find the right keywords to bid on,  how to analyze your results and how to build your own strategy in order to succeed in PPC marketing.

There are many books written on that subject one of them is Beating AdWords written by the same guy of invented the Wealthy Affiliate.

Reading a book can take a lot of time, time you may not have right now. The solution for that is a quick video course.

I have watched many videos that tries to teach about Google AdWords, many of them didn’t worth the time you spend watching them. One of the best course I watched on AdWords is Double Digits CTR.

This videos series published is very unique from other, there is not un-needed learning material that will waste your time, you will learn exactly what you need in order to succeed in AdWords.

Double Digits CTR in divided into 5 videos as follows:

• Video 1 – Introduction
• Video 2 – Keyword Research
• Video 3 – Strategy
• Video 4 – Landing Pages
• Video 5 – Writing Ads

Watch this great video from James talking about what you can learn in course:

Although this video course  is not free and cost about 39%, it’s well worth it.

The expenses that you will save applying the methods that described in Double Digits CTR will be a  great return on investment.

You can out  find more about on Double Digits CTR on their website homepage.